Having spotted an opportunity to build out a new intelligence service around their incredibly successful HSJ magazine, EMAP asked FEB to validate and refine the proposition to ensure a successful launch. They hit their annual sales targets within 3 months of launch. In 2014 this premium product won the award for Business Intelligence Product of the Year.SEE CASE STUDY >
What we do
Launch New Products
Turn your best ideas and content into successful new digital products and services.
Grow Existing Products
Uncover new ways to drive more revenue from existing digital products and services.
Transform your teams to deliver brilliant digital products and services to market faster.
We are digital engagement specialists.
We build digital businesses; creating strategy, products and services that increase the value of our clients’ brands.
Many of the best-known organisations in the world retain us to develop sustainable new revenue models – by monetising content, and by creating more meaningful and rewarding experiences for their customers.
In many cases, the work we do transforms our clients’ businesses entirely.
"I am thrilled. It has been an acceleration of our thinking. It has been what we wanted to achieve – a mindset shift."
“FEB provided great insight into our audience, their needs and behaviours. We used their recommendations to inform the redevelopment of the Investment Week website. We’ve since engaged FEB to do audience research on several other brands.”
"FEB Digital worked with Retail Week to help refine a new product proposition- their work and expert guidance allowed us to move to a clear focused product concept and gain board approval."
"By putting a clear focus on the customer at the heart of the product, FEB were able to help us refine our broad ideas to create a robust proposition for a great opportunity in the market. "
“FEB were smart, fast, extremely well-organised and most of all user focussed. It was this user insight, that gave the Board confidence that we had really stress-tested the proposition at a sufficiently detailed level with users who would, and have, become the ultimate buyers of the product.”
"FEB helped us detail out the customer experience and content offering for a major new app that we were launching. They were thorough and incredibly creative."
“FEB brought great insight into consumer behaviour and partnered with us to build a reusable long term business capability that could be leveraged across our portfolio of brands.”
“FEB’s knowledge of the publishing industry, Product Management expertise and thoughtful collaborative approach helped Nature Publishing Group develop its digital publishing strategy. Quickly understanding a business, its culture and priorities and seeing how industry best practice can be applied is a difficult thing to do. FEB do it very well.”
"At Which? we are never short of new ideas on how to grow our digital business. What FEB has proved great at is helping us distil and develop those ideas - that often touch a number of different business areas - into agreed product concepts that we can take forward and deliver."
"FEB responded to some very tight deadlines with incredible professionalism and speed of thought. Their ability to grasp the key issues was impressive and helped by the wealth of experience they have developed in the digital arena."
"Sally led a number of consultants in her practice together with a design agency to develop the completely new digital experiences for BT Sport. Sally and her team consistently produced high quality deliverables and were a priceless support to the internal BT Sport team. I would certainly recommend FEB. It was a great experience working with them.”
“FEB really understand publishing and digital publishing and all it takes to move from an idea to a product, working with their network of equally astute expert contacts, and remaining constantly client focused.”
The Saleroom.com is a live auction site for antiques and artworks that has been incredibly successful in establishing itself as a digital marketplace within the industry. They asked FEB to help them build growth into the platform by improving the experience for the core user base and making it more appealing for those on the periphery of the trade.SEE CASE STUDY >
Like most publishers Time Inc. (UK) have developed a range of digital products off the back of their print brands that deliver significant revenues for them. In an ever changing landscape, with the next big opportunity always around the corner, it can be hard to work out where to continue to invest and what the future digital portfolio should look like. By focusing on one of their core audience – millennials – we helped Time Inc. (UK) reshape their digital strategy, reorganise for the future and get started with the launch of new a series of new products.SEE CASE STUDY >
We shaped and delivered a hands-on, digital best practice programme, providing editors from six leading EMAP brands with the data and skills required to write and implement their own digital strategies. Each brand created a mobile strategy that included a roadmap with KPIs which was followed by the development of a wider digital strategy and a commitment to delivering their roadmap.SEE CASE STUDY >
Informa asked us to rapidly create a set of responsive templates for four key brands that could later be extended across other titles in their B2B news and insight portfolio. The personalised and streamlined content experience we designed helped reverse subscriber churn by meeting customers’ desires in a way that enabled them to make better business decisions.SEE CASE STUDY >
We accelerated the delivery of The Telegraph’s new DIY investment product Telegraph Investor. This enabled them to hit the market in time for the critical ISA season when over 50% of DIY investment takes place.SEE CASE STUDY >
We worked with Which? to distil and validate their ideas to clarify where to invest. Over the past three years we have helped Which? to refine and launch six new products and services across their business.
Our team helped Incisive Media identify how to better serve their existing audiences on their flagship digital properties. The recent product launches we helped them with dramatically increased mobile traffic.
We worked with The Guardian to identify and validate the best ways to maximise revenues and grow audience size and engagement for their Gardening editorial and e-commerce offer.SEE CASE STUDY >
Manchester City Football Club developed an award-winning second screen companion app that, on match days, allows fans inside the stadium to access exclusive match content whilst fans around the world can interact with the match and keep updated with the latest action. We defined the content experience for before, during and after matches to ensure the product provided a premium all-day offering.
BT Sport asked us to help develop and build out their digital proposition. We put the digital building blocks in place for what would become a tremendously successful product: 2 million viewers signed up for the service in its first 3 months.SEE CASE STUDY >
Coca-Cola hired us to shape and deliver a global platform that can be used across multiple international teams to gather information about how customers interact with their brands. In addition to helping Coca-Cola engage with customers more effectively, this project removed brand and geographic silos, reduced duplicate effort, and improved the company’s customer insights by providing a single consumer view.
We worked with the BBC on roadmapping their search products to ensure their global customers had the best search experience possible. The replatforming programme enabled end-to-end search capability across a number of BBC verticals in non-live environments.SEE CASE STUDY >
We helped Macmillan find ways to accelerate product development and increase potential revenues from a new global product.
Betfair wanted a step change in their product organisation’s effectiveness. We worked with multiple product teams to design and implement best practice product development processes and tools across their company. The tools and processes we designed enabled senior management to have a clear view of product performance, metrics and plans across their digital product portfolio.
We created the Nature Publishing Group’s digital strategy and digital product roadmap, which covered a number of their flagship digital products. The clear view on product development priorities our work established ensured that their investment decisions were better aligned with customer needs.
We defined and delivered a strategic technology platform that enabled Dods to quickly get new products to market. The new UK Monitoring & Social Lens sites provided a richer content experience for their customers, and the automation of a significant amount of data processing freed up internal Dods teams so they could focus more on serving their clients strategic needs.
We worked closely with News UK on two of their strategic digital programmes. Our expertise helped them move faster and focus on user needs.
Marie Stopes asked us to take a fresh look at their website, which was not successfully delivering key messages. We designed a new responsive website that was better crafted to their users’ needs and allowed people to find the content they needed.SEE CASE STUDY >
Cannes Lions has a digital archive containing hi-res versions of all the advertisements that have been entered into or won at Cannes (the Oscars of Advertising). To help them sell this B2B subscription product, we reviewed the product and existing ideas to identify ways to increase sales, defined a new digital strategy, and created a roadmap and business plan.SEE CASE STUDY >
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